CONSUMER-MARKETING | ACQUISITION

Denny’s is seeking consumer-generated videos that show people’s best impressions of the 2008 presidential candidates in its latest online contest.

Golfers who book a stay at Hilton Garden Inn can now have their greens fees paid at golf courses in the U.S., Canada and the U.K, and will be entered in a sweepstakes to win one of three golf prizes

Weeks before the start of school, department store chains Kohl’s and JCPenney are out with teen-targeted back-to-school campaigns that play off music and movie themes to appeal to the young audience.

Office Depot is traveling the country in a recreational vehicle to promote its home office products.

With oil prices rising and other operating costs trailing not too far behind, Microsoft has launched a promotion to highlight the environmental breaks small businesses can reap by switching their computer systems over to the Windows Vista operating system.

The start of school may be several weeks off, but Kimberly-Clark hopes parents get in the back-to-school-mindset with an online sweepstakes it launched tied to the Box Tops for Education program.

KFC has gone to Hell, MI, and back to spice up interest in its new hot wings offering.

Evinrude is cruising the country with a mobile museum promoting its history and running a fantasy fishing game to get marketing mileage from the centenary of the first commercial outboard motor.

Families traveling by car across the country often mark their progress by stops at the Cracker Barrel Old Country Store for a bite to eat or to peruse

The movie studios releasing the latest “Mummy” and “Batman” titles obviously figure that one way to reach their young target audiences is through pizza.