Consumer Marketers Fuel DM Rebound, Direct Survey Finds

That faint glow of recovery detected by some direct marketers is coming from one source: consumers. They are spending more, and DMers are spending more to reach them, according to Direct magazine


Consumer Marketers fuel DM Rebound, Direct Survey Finds

That faint glow of recovery detected by some direct marketers is coming from one source: consumers. They are spending more, and DMers are spending more to reach them, according to Direct magazine