Healthy Directions LLC has named Conrad Direct as co-list manager and authorized “sales agent.”
Conrad will represent 18 files on a nonexclusive basis to develop new list rental relationships in new markets.
Healthy Directions, a newsletter publisher and direct marketer of nutritional supplements, will continue to oversee existing relationships with list brokers through its own in-house list management division.
The list portfolio includes Healthy Directions Product Buyer and Subscriber Master File Enhanced, a list containing more than 1.8 million names. These are all of its subscribers and buyers from the last 36 months. Individual newsletter and product buyer files are offered separately. Contact Conrad Direct, 201-567-3200.
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