Channel | Social

If content creation becomes more about churning through the process than collaborating on the creative, the final product suffers and audiences disengage.

Rinck Advertising has taken a novel approach to losing a 9-year client relationship, it created an online video saying farewell.

How can your business successfully market on Snapchat, an app without conversion tracking or marketing attribution?

Wrigleys' VP, Corporate Affairs, Denise Young released a curt statement in response to Donald Trump Jr's comparison of Skittles to Syrian refugees.

To make a successful piece of social media content you need to accomplish just three simple, interrelated objectives.

For brands, Pay Your Selfie lets them monetize selfies in an everyday way

If you mock the Sept. 11 terrorist attacks in a marketing spot, you’re going to get what you deserve.

Victoria's secret (Un) Dress Code is making some customers angry, but the truth is wearing underwear as outerwear is already a trend.

A new report tracked data based on billions of social ad impressions to determine the findings for the best video ad length for Facebook.

The foundation of naked marketing must be built around empowering your current users to review your product.