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Late last year, facebook founder and CEO Mark Zuckerberg declared that Beacon, Facebook's new ad platform, would reinvent the advertising and marketing
Late last year, facebook founder and CEO Mark Zuckerberg declared that Beacon, Facebook's new ad platform, would reinvent the advertising and marketing
Alcohol industry watchdog Marin Institute is bashing the presence of beer ads in the Super Bowl.
Jeep is looking to make impressions among Gen-Xers and Gen-Yers with a faux garage and companion vehicles at ESPN’s Winter X Games.
Tic Tac is shaking things up with a sampling campaign and contest to promote its new mint flavors.
Virtual hoops stars tip off competition in the 2008 EA Sports NBA Live Challenge tomorrow in Los Angeles.
Laptops usually aren't seen as fashion statements. But they were at an event hosted last year by Dell Computer. Dell wanted to showcase the new color
Government Employees Insurance Company (GEICO) has kicked off a campaign that uses its gecko mascot to promote wildlife conservation and the role of American zoos and aquariums in the fight to preserve species.
Dozens of women dressed in bathrobes and waving bras hit city streets yesterday, setting the stage for Lifetime Television’s biggest marketing campaign to promote the new reality series “How to Look Good Naked.”
Borders is offering free in-store wellness events to drive traffic while helping people stay motivated with their New Year’s resolutions.
PromoWorks and Mobile Media Enterprises are announcing a joint venture to offer integrated experiential marketing services to their clients.