Choice Hotels Names Edward J. Valle Chief Marketing Strategist
Choice Hotels International, Inc. has tapped Edward J. Valle to serve as chief marketing strategist.
Choice Hotels International, Inc. has tapped Edward J. Valle to serve as chief marketing strategist.
Cruise firm Holland America Line has rolling out the Mariner Society Rewards Program, a new loyalty scheme.
Hershey is about to take the field, college football field that is. The candy maker is embarking on its first year as an NCAA corporate partner and is set to launch its first major promotion
Budget conscious consumers can help each other out in a new contest from Success Rice that asks its customers to share recipes that can feed four people at home for $10
Aster Data has appointed Sharmila Shahani-Mulligan has executive vice president of worldwide marketing.
Photography power Canon is rolling out the latest iteration in a pair of football-themed contest promotions- and its long-time sponsorship of the national Football League—to publicize the launch of a new camera line
A regional campaign from nutritional products maker Xyience is tapping into the wild popularity of the mixed martial arts sport, Ultimate Fighting Championship
Kenmore is seeking people who are willing to confess to their weirdest and wildest ways to get dishes and clothes clean. Three winners will receive appliances from the Elite line. People can submit 30-90 second video confessions through Sept. 6. Visitors can vote for their favorite videos from Sept. 11 through Oct. 1. Interestingly, many…
7-Eleven has received about 70 videos for its music video promotion and has narrowed the field to 28. The public this month votes for a winner
ExxonMobil is running a video contest inviting consumers to submit a two-minute video illustrating one or more gas- and money-saving tips