TBS and Baskin-Robbins are getting together for a cross-promotion called "31 Days of Funny," kicking off July 1 and is the first promotion that ties in a brand with TBS's year-old "Very Funny" prime time lineup of syndicated comedy programming, which ...
Miller is out with a summer sweepstakes targeting Hispanic soccer fans with a chance to win tickets to the Confederation of North, Central America and Caribbean Association Football (CONCACAF) Gold Cup finals. The sweeps, Destapa Tu Sentidos (Uncap your ...
Checkers/Rally's sweeps dangles $10,000 and trips to NASCAR events Checkers Drive-In Restaurants is leveraging its NASCAR sponsorship with a peel-and-win sweepstakes that dangles a $100,000 grand prize for one of 10 first prize winners. Consumers can ...
GSN is teaming up with 140 bars across 10 cities to host pool tournaments to generate buzz around its new billiards show Ballbreakers. Ballbreakers: Battle of the Bars will feature a single tournament in 10 cities featuring players chosen by ...
OfficeMax is using an instant-win game to activate its sponsorship of this weekend's Crosstown Classic series between Chicago's Cubs and White Sox. The What's Your Team? Sweeps will award a grand-prize "ultimate fan experience" with the winner's ...
Travel tends to take the first cut when expenses are being reeled in. But not for readers of Smarter Living Inc.’s tip-packed e-mail newsletters.
This is the story of how an e-mail newsletter helped facilitate a great public work. It started when the Arizona Department of Transportation (ADOT) suggested a four-lane highway to enhance safety and mobility on State Route 179, a state-designated scenic road in Sedona.
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