Buzz Haircuts Earn Sweeps Entry for New Butterfinger Buzz Candy
Nestlé USA’s Butterfinger is looking for some brave souls. In this case, that involves a buzz haircut and some temporary spray paint
Nestlé USA’s Butterfinger is looking for some brave souls. In this case, that involves a buzz haircut and some temporary spray paint
Kimberly-Clark is hyping up its Pull-Ups product with a marketing campaign and a dance designed to help make potty training fun.
Subway is using in-store advertising to drive customers to its Web site to play a basketball-themed game offering the chance to win a VIP basketball experience with San Antonio Spurs superstar basketball player Tony Parker
Hostess is teaming up with DreamWorks Animation SKG, Inc. to promote the DVD release of “Madagascar: Escape 2 Africa” with an on-pack sweepstakes offering the chance to win a trip to San Diego for an animal adventure
Burger King is pushing sales of its BK Fresh Apple Fries with an instant-win game tied to MGM and Columbia Pictures’ recent release of “Pink Panther 2.”
Adidas is running a contest inviting women to share their stories of training failure and success for a shot at appearing in an in-store campaign with Women’s National Basketball Association star Candace Parker.
Calling all college students with a funny bone. Mars Snackfood U.S. is searching for the funniest college student in an online contest tied to its Twix brand.
Pizza Hut is targeting Facebook users with a sweepstakes offering a trip to Italy to hype up its new Tuscani Lasagna.
Melissa Data, a direct marketing services company, has acquired list wholesaler M1 Data & Analytics from Metro One Telecommunications Inc.
Harland Clarke has named Charles DallAcqua executive vice president. He will oversee the company's marketing services, direct-to-consumer and direct-to-business divisions.