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LeadsCon CTC Faculty Tells All
Ahead of the show in Boston, members of the Connect to Convert faculty sat down with Chief Marketer to chat about their top B2B marketing challenges.
Ahead of the show in Boston, members of the Connect to Convert faculty sat down with Chief Marketer to chat about their top B2B marketing challenges.
To satisfy super fans hunger for branded merchandise—think bacon scarves— Arby's-of-the-Month will delight subscribers with a fresh variety of items each month.
Procter & Gamble (P&G) is not surprisingly selective when it comes to new marketing hires. Think you’ve got what they need?
Honeywell Aerospace has launched GoDirect Trade, a new B2B ecommerce portal.
It may have been the Hollywood stars who captured the Golden Globe awards last night, but it was Walmart that took the prize in the category of best buzz.
A new campaign featuring Aflac's iconic duck aims to clear up misconceptions about the brand.
The international movement against sexual harassment and assault, #MeToo, has raised the stakes for brands who want to engage female consumers.
Satisfying the munchies just got a bit easier for students at the University of the Pacific in Stockton, CA, with snackbot.
Chief Marketer recently chatted with Vonage CMO Rishi Dave about the challenges and opportunities facing the brand in 2019.
As the era of #MeToo marketing moves into the New Year, tennis champ Serena Williams takes the spotlight in a year-long campaign for social networking app Bumble.