Channel | Events

Mall manager Simon Property Group and Visa USA are running an instant-win game touting its Simon Visa Giftcard to holiday shoppers.

Wal-Mart Stores is aggressively touting its lowest-price promise at the outset of the holiday shopping season.

Retailer f.y.e. (for your entertainment) has created a new loyalty program that rewards consumers with extra savings and discounts on CDs, DVDs games and other entertainment-based in-store products.

Nordstrom, Inc. is targeting online shoppers with a broadband channel that couples shopping with entertainment.

General Mills has kicked off a multimillion-dollar marketing campaign around its Green Giant frozen vegetable products, reviving the iconic Jolly Green Giant in a first-time sampling effort for the brand.

Walt Disney Pictures and Taubman Centers shopping centers are giving fans of the anticipated The Chronicles of Narnia: The Lion, the Witch and the Wardrobe a chance to experience the film days before its launch through larger-than-life, movie-themed ...

The Country Music Association knows how to throw a party. Just ask the 3,000 to 4,000 people who attended the CMA Post Awards Party at the Marriott Marquis Hotel Tuesday. The invitation-only party, open to CMA sponsors and their guests, fans and ...

The definition of the drive-thru window just soared to new heights. Via a partnership between AirTran Airways, The Coca-Cola Co. and Wendy's International, Inc., a Boeing 737 taxied through a specially designed Wendy's drive thru to bring attention to a ...

The Home Depot, the world's largest home improvement retailer, reported third quarter earnings of $1.5 billion, up 20%, versus $1.3 billion one year ago. Sales increased 10.5% to $20.7 billion. The company also reported a record average ticket of ...

New York City is going country for tonight with the County Music Association Awards, backing the annual show in its first time outside of Nashville with $4.5 million worth of sponsorships. Fourteen leading brands are sponsoring the awards ceremony, ...