Campbell’s Samples its Soups in Malls
Campbell's Soup Co. is stopping in cities across the country to offer samples of its Campbell's Select soups. The tour hits 24 malls in 18 cities where
Campbell's Soup Co. is stopping in cities across the country to offer samples of its Campbell's Select soups. The tour hits 24 malls in 18 cities where
On Nov. 8 from 10 a.m. to 4 p.m. children of all ages will have full reign of Times Square. For the first time, area businesses have joined together to
The Lego Co. teams with mall developer Mills Corp. for a holiday promo that launches Nov. 29 with a "Build an Ornament" fundraiser to benefit Habitat
This holiday season, Rayovac, one of the world's leading battery companies, launched the largest consumer promotion in its history: a tie-in with the
Everyone is selling convenience these days. That means new competition for traditional convenience stores, and new opportunities for packaged goods marketers.
Direct marketers are secure in their jobs, split on the impact of the do-not-call list, cautiously optimistic about e-mail marketing and disappointed
WHAT KID, DREAMING OF BECOMING a movie star, wouldn't want a Hollywood-themed bedroom complete with spotlights and a stage? That's the premise for a new
Volkswagen of America and W Hotels are guests a chance to test drive the new Phaeton from VW. The promotion, Get Behind the Wheel, began Monday and runs
The famous Carnegie Deli hosts a sandwich-making contest on Nov. 3, National Sandwich Day. Five finalists in Finlandia Cheese's Great Sandwich Recipe
McDonald's Corp. may end Best Chance Monopoly early, since some restaurants seem likely to run out of game pieces before the Nov. 10 end date. According