Channel | Direct Marketing | Print

Michael Dell of Dell Inc. (formerly Dell Computer) doesn't need my help. In the latest Forbes 400 list, he was rated the ninth-richest man in America.

Today we meet, Shirley Schoevaars, who for the last two years has served as director of marketing and brokerage at Name-Finders Lists Inc. in San Francisco. Schoevaars has been in the list business since 1989.

The New York Stock Exchange has notified Medifast Inc., a direct marketer of diet plans, that it is not in compliance with the its continued listing standards.

The Barneys holiday 2007 catalog urges recipients to

The Direct Marketing Association has plans next month to announce a major reorganization of all its special interest councils.

The U.S. Postal Service has posted an advance notice of rules it plans to propose in January about the implementation of its Intelligent Mail barcodes on Postal Explorer at pe.usps.com.

The Federal Trade Commission has won several orders against a family run enterprise that allegedly sold bogus business opportunities.

This week, Meet the Broker features Jennifer Cuttler, who confronts challenges like financial data privacy regulation and diminishing response list universes head on.

(Promo Xtra) -- Publishers Clearing House has agreed to reform its practices when marketing sweepstakes to elderly people in Iowa.