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What Marketers Need To Know About Gaming Consumers
Insights and research marketers can use for gaming-focused campaigns.
Insights and research marketers can use for gaming-focused campaigns.
Three insights that can assist marketers seeking to participate in meaningful, virtual sponsorships.
A conversation with Garnter analyst Mike McGuire about investment in martech stacks, the importance of data ethics and martech innovation in the COVID-19 era.
Customer data ethics, real-time marketing, artificial intelligence, personalization engines and location intelligence are the top technologies on the Hype list this year.
When it came to converting EEEEEATSCON to a virtual gathering, here's how marketers met the challenge.
Real-time reporting has upped Georgia-Pacific's optimization game and enhanced ROI.
What some agency folks have to say about the potential sale of TikTok and what that means for marketers.
Here are the five most popular B2B marketing stories for the first half of 2020.
Cisco learned the following lessons when converting its massive conference to an all-virtual format.
In the era of socially-distanced sales and marketing, smart document organization and automation can drive productivity, compliance and collaboration.