Channel | Digital

Watson Offers Hands-Free Search of the Web and Beyond

|  by Chief Marketer Staff

In the search for the next big thing in search, a number of developers are poking around in contextual search, designing software applications that can look at the document on your computer screen, figure out its meaning and significance, and then go get other documents that are related to it but that you might not…

Newegg Speaks Geek

|  by Chief Marketer Staff

THOSE OF US WHO SEND up a flare for the help desk when our computers develop hiccups may never have heard of Newegg.com. But it's a fast-rising retail

A New IT Choice

|  by Chief Marketer Staff

DIRECT RESPONSE radio spots and search have helped computer repair firm PlumChoice build a base of 30,000 small- and home-office customers. Ted Werth

Down to Earth

|  by Chief Marketer Staff

MOBILE MARKETING is on the way, and it will usher in a Golden Age. Soon we'll all be receiving rich-media ads over our Internet phones, being enticed

Lowering Sales Pressure

|  by Chief Marketer Staff

Medical instrument manufacturer Medwave is hoping a new Web-based tool will boost sales by at least 10% and lower the cost of its prospecting visits,

Chief Marketer Videos

by Chief Marketer Staff

In our latest Marketers on Fire LinkedIn Live, Anywhere Real Estate CMO Esther-Mireya Tejeda discusses consumer targeting strategies, the evolution of the CMO role and advice for aspiring C-suite marketers.

	
        

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