Channel | Digital

San Francisco-based StepUp, founded in 2004, offers a software solution that makes it easy for small local retailers to link their product information to Internet sites via StepUp

Web marketers looking to boost their customer satisfaction and loyalty metrics should strongly consider offerings free shipping and handling, according to a new consumer study.

Despite U.S. consumers

(Promo Xtra) Unilever is using a videoblog and a create-your-own-commercial contest to support it's latest Dove product debut.

(Multichannel Merchant) If you are like most merchants, you've followed the advice of your natural-search optimization (NSO) firm and completed some basic site optimization projects.

Despite an ever-growing Web and retail presence, print catalogs remain an essential part of Harry & David's marketing mix.

Retailer Dave's Soda and Pet City made its first move into the multichannel world last month with an e-commerce site to promote the national launch of Simply the Best dog food.

And now here's where we make the obligatory joke about selling boldly where no continuity program has sold before The William Shatner Sci-Fi DVD of the

Business-to-business marketing may not have the glamorous reputation of its consumer cousin. But that doesn't mean there aren't plenty of hot new ideas to help B-to-B companies better acquire and retain customers. Here's a roundup of new developments to help you meet your business objectives.

RSS may stand for Really Simple Syndication (among other less-descriptive things), but there's nothing simple about selling the automated Web feed processes