Channel | Digital

LookSmart Narrows Quarterly Loss

|  by Chief Marketer Staff

Online ad network and tech platform LookSmart reported a net earnings loss of under $14 million for 2006 on revenue of $48.8 million, an improvement from a loss of $17.8 million on $41.4 million revenue in fiscal 2005.

Short Cuts

|  by Chief Marketer Staff

Coremetrics, a provider of on-demand Web analytics will resell YourAmigo's Spider Linker search engine optimization service

Making the Mobile Optimization Call

|  by Chief Marketer Staff

(Searchline) No one can be sure that Apple's rollout of the iPhone this June will make 2007 the watershed year for the mobile Internet and thus for mobile search. After all, asking users to pay $499 for a mobile phone with 4 GB of memory is about

Making the Mobile Optimization Call

|  by Chief Marketer Staff

If Apple's iPhone can do for smart phones what its iPod did for MP3 players, this may turn out to be the year Web operators get really interested in optimizing their sites for discovery and display by mobile devices. And according to Cindy Krum, senior search optimization analyst for Denver-based Blue Moon Works, the time…

Build a Better Valentine’s Day? It Takes Time

|  by Chief Marketer Staff

If real life mirrored sitcom clichés, spouses and sweethearts would knock out their Valentine’s Day shopping with a wilted rose and some chalky chocolates bought at the local convenience store late in the evening of Feb. 14. But according to a study just released by search marketing firm OneUpWeb, love is in the air surprisingly…

Feb. 6 Heaviest Pre-Valentine’s Online Shopping Day

|  by Chief Marketer Staff

Tuesday, Feb. 6 bore the brunt of Valentine's Day e-commerce this year, hosting the largest amount of pre-Valentine's Day traffic. Monday the fifth was the runner up among actual shoppers, while the higher broadband rates usually found in offices and a desire to keep planned purchases hidden kept woo-ers off the Web during the weekend.

Chief Marketer Videos

by Chief Marketer Staff

In our latest Marketers on Fire LinkedIn Live, Anywhere Real Estate CMO Esther-Mireya Tejeda discusses consumer targeting strategies, the evolution of the CMO role and advice for aspiring C-suite marketers.



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