Channel | Digital

E-News to Go

|  by Chief Marketer Staff

Video sharing Blip.tv has introduced "cross-post advertising," which allows ads to travel with videos wherever they are viewed.

Search Gets Social

|  by Chief Marketer Staff

(Searchline) Nothing in the online advertising space has attracted more attention recently than the phenomenon of social networking. And judging by the audience numbers for these online communities, nothing probably could.

Turn, Turn, Turn.com to Cost-per-Action

|  by Chief Marketer Staff

Search marketing was founded on the rock of cost-per-click, but lately large chunks of that rock seem to be eroding or turning slippery with moss, thanks to click fraud fears. As a result, both search marketing power Google and other smaller online ad players are trying out new models that earn revenue not from clicks…

Is Your Campaign Ready for Society?

|  by Chief Marketer Staff

Nothing in the online advertising space has attracted more attention recently than the phenomenon of social networking. And judging by the audience numbers for these online communities, nothing probably could.

Chief Marketer Videos

by Chief Marketer Staff

In our latest Marketers on Fire LinkedIn Live, Anywhere Real Estate CMO Esther-Mireya Tejeda discusses consumer targeting strategies, the evolution of the CMO role and advice for aspiring C-suite marketers.



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