Online in Troubled Times
Under pressure to make every marketing dollar count in this recession, marketers are gravitating to channels that offer measurability, accountability
Under pressure to make every marketing dollar count in this recession, marketers are gravitating to channels that offer measurability, accountability
Chocoholics Know their Craving can Hit Anytime, anywhere, at home or away. That's why Axe made sure to launch its choco-themed Dark Temptation body spray
Trying to tweet? Here are some tools you should know about to keep your Twitter campaigns rocking
Mobile users who access the Web via cell phones more than doubled in the last year, to 63.2 million worldwide
7-Eleven ran its first promotion with a comic- book-inspired blockbuster X-Men: The Last Stand three years ago. Since then, a string of successes, including
U.S. Net visitors watched 13.1 billion online videos in Feb. 2009
Women over 55 are the fastest growing U.S. demographic on Facebook and now number 1.5 million among the social network’s 180 million registered users
Hungry public transit riders in San Francisco may soon get help getting to their next fast food fix. The Bay Area Rapid Transit (BART) system ran a four-month
Users with iPhones are by far the heaviest mobile Web users. Researcher Net Applications found that 66% of those reaching the mobile Web to browse or search are iPhone users
Mobile phones are among our most personal possessions. We guard their privacy, shield them against spammers, and go frantic when they go missing. But ask us to use them for some fun with five