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Tips for Agency Owners to Reach that $1 Million Mark
New agency owners have plenty of hoops to jump through and finding ways to get to—and surpass—the $1 million revenue mark is one of those hoops.
New agency owners have plenty of hoops to jump through and finding ways to get to—and surpass—the $1 million revenue mark is one of those hoops.
The Share the Sunshine campaign put a surprising twist on a sampling program that helps expose new customers to the Sunshine energy drink.
The massive buying power of Gen Z has given rise to a cottage industry of agencies, media companies and consultancies specializing in marketing to Gen Z.
The ASA signaled there is an evidence-based case for tougher standards of ads that feature gender stereotypes or characteristics harmful to people.
Marketers from AT&T, P&G and Unilever share thoughts and personal experiences that drove them to change how their campaigns go to market.
The new CEO Arthur Sadoun let employees know of the new rule through a memo reportedly leaked to the press.
There’s plenty of talk about how to maximize the time at Cannes. Here, seven veterans offer advice to newcomers.
Take a tour through the 2017 PRO Awards winning campaigns through cases studies detailing the strategies, execution and sizzling results!
Stein IAS took home best in show honors at the ANA’s B2 Awards ceremony, during the ANA’s Masters of B2B Marketing conference in Chicago.
Tips to get in front of consumers using a hyperlocal social media strategy.