Social
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Social
Billboard Puts a Fresh Twist on a Niche Social Network
Billboard uses social TV to promote its Music Awards and this authors tells us how they did it.
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Social
Building Your Super Social Media Team
This infographic lays out who should be doing what in your social media plan.
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Social
Michael Kors Places First Instagram Ad and Gets Rewarded
Michael Kors was the first brand to place an Instagram ad and got rewarded for its gamble.
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Social
Content Marketing Gets More Strategic
A panel at ad:tech New York discusses a more strategic focus on content marketing: distribution, measurement and ROI.
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Social
Nestlé’s Head of Digital on How it is Achieving its Digital Marketing Ambitions
Pete Blackshaw, Nestlé’s global head of digital and social media, outlines how the company is aggressively moving its digital marketing ambitions forward.
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Social
World’s Top Brands are on Instagram
Some 71% of the world’s top brands are on Instagram and they are posting more than 50 times a month.
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Data & Analytics
What Justin Timberlake Can Teach B2B Marketers
B2B marketers have a growing affinity for social media but still lack confidence in any social network not named LinkedIn. Some super advice here.
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Social
Pin Down Holiday Sales by Dominating Pinterest
Here are 6 tips to help retailers and brands unlock the potential of Pinterest by creating an engaging campaign that drives sales and increases SEO rankings.
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Social
20 Tactics for Building a New Social Media Presence
Marketers who are charged with building social media presences from scratch have quite a task on their hands. The good news is that there are plenty of quick-win tactics to build audiences up to minimum critical mass.
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Social
4 Tips for Effective Native Advertising Using LinkedIn Sponsored Updates
LinkedIn’s Sponsored Updates give advertisers the chance to promote their content on the social network. There are four key insights to remember when trying to maximize the opportunity.
