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Data & Analytics
Three Trends for Gaining a Competitive Edge
IBM and the Boston chapter of the AMA share three trends you need to know for better targeting.
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Direct Marketing | Print
Chief Marketer Listline Aug. 20
Lists featured this week include New Hampshire Public Television and Elite Bakers.
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Data & Analytics
Four Tips for Email Marketing Success
FierceMarkets senior manager of audience development Lindsey Wagner shared some insights on what she’s doing to drive email marketing success at B2B LeadsCon 2014 last week; here are four tips on how to maximize your email efforts.
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Data & Analytics
Olympic Sponsorship Helps USG Leap Rebranding Hurdle
USG’s fortunes are on the rise, thanks to a rebranding effort that relied heavily on an Olympic sponsorship and internal advocates serving as ambassadors for the brand.
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Data & Analytics
12 Tips for Better Responsive Design
Responsive techniques allow designers to hide, stack, expand/collapse or modify content to optimize email content display
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Data & Analytics
B2B LeadsCon and LeadsCon NY: Speaker Previews
Check out these preview interviews with some of the stellar industry experts lined up to speak at B2B LeadsCon and LeadsCon NY.
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Data & Analytics
Canada’s New Anti-Spam Law—What You Need to Know
While existing laws in Canada indirectly covered email spam in some cases, CASL is the first law in the Great White North designed first and foremost to combat spam.
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Data & Analytics
Chief Marketer Listline June 18
Lists featured this week include InsuranceNewsNet and Sarah Palin for Senate.
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Data & Analytics
Chief Marketer Listline June 10
Lists featured this week include Affordable Housing Finance Business Email and Progressive Grocer Enewsletter.
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Data & Analytics
4 Strategies to End the Struggle Between Marketing and Sales
Here’s how to get started finding common ground and improved communications between marketing and sales.
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