-
Email
FTC Obtains Stop E-mail Order
The Federal Trade Commission has obtained a temporary restraining order requiring Sili Neutraceuticals LLC and Brian McDonald, doing business as Kaycon Ltd., to stop sending e-mail messages that promote hoodia weight loss products.
-
Email
Goodmail Strikes Free-Trial Deal with CheetahMail, Epsilon, Acxiom Digital
In its most aggressive promotion yet, Goodmail has signed agreements with three of the largest e-mail service providers
-
Email
Alterian, Return Path Jointly Offer E-Mail Deliverability Services
Alterian and Return Path have joined forces to provide a combined suite of e-mail services.
-
Email
DMers Show Signs of Getting it … Sort of
According to a Direct Magazine survey of DMers concerning the online practices scheduled to come out in September
-
Digital
Stupid Affliction Watch: You’re Not Having Fun; You’re Addicted
From the please-tell-me-you’re-joking file comes news that an Israeli researcher is claiming Internet addiction is as dangerous as other “extreme addictive disorders,” such as compulsive gambling, sex addiction and kleptomania.
-
Email
SubscriberMail Adds Strategic Services VP
E-mail service provider SubscriberMail has signed William Leming as vice president, strategic services.
-
Direct Marketing | Print
Swedish Match AB to Acquire Cigars International
Swedish Match AB will acquire Cigars International Inc., a direct marketer of cigars and related accessories.
-
Email
Moving Pictures: Animation Makes E-Mail Come to Life
(Promo) When Lake Champlain Chocolates wanted to boost holiday sales, it launched an animated e-mail. Sales jumped 49%.
The chocolate maker, which operates a store in Vermont, has discovered new ways to make graphics in e-mails work.
-
Data Driven ROI
Database Guru Hughes Eyes E-mailers
(Direct) Arthur Middleton Hughes thinks he may be able to teach e-mail marketers a thing or two.
And he could be on to something.
-
Email
Stupid Marketing Watch: A Newsletter for Toothpaste?
For an example of one of the most ill-conceived e-mail marketing schemes in the short history of the medium, look no further than SmileTalk, an e-mail
Topic