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Email
Merchants Risk Holiday Crashes—Because They’re Cheap!
As online merchants ramp up their e-mail efforts, many risk being unable to handle the resulting spikes in Web traffic—all because they’re too cheap to spend a little more money on the necessary equipment, according to one expert.
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Email
Stupid Media Watch: How’d These Two Get Hired?
An article last week by New York Times reporter Brad Stone put the blame for a supposed massive recent increase in spam right where it belongs: on illegal spammers hijacking unsuspecting people
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Email
DiGuido Keeps Busy with Charity Work
Since losing his job as CEO of e-mail service provider Epsilon Interactive, Al DiGuido has apparently kept himself busy doing charity work through the organization he started in 2004: Al’s Angels.
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Email
New Eye-Tracking Test Results: E-mail Campaign Click Patterns Surprise
MarketingSherpa’s research team has just completed an all-new round of eye-tracking tests, this time on e-mail design. We went into the eye-tracking lab
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Email
E-News to Go
Yepic.com recently debuted the public beta launch of Web 2.0, a content marketplace.
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Email
E-mail Marketers Showing Holiday Restraint
As the volume of holiday print catalogs threatens to break the backs of America
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Email
E-mailers Starving for Customer data
Ten years after embracing permission-based list building—albeit, often at gunpoint— mainstream marketers are still starving for data on their e-mail customer files, according to a new survey.
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Email
Stupid Tech Watch: Site Offers Expiring E-mail Addresses
10MinuteMail.com offers fake e-mail addresses that
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Email
Anti-Spammers’ Rebuttal Speaks Volumes
someone who said he had been on the receiving end of some bad behavior by anti-spam blocklisting group Spamhaus.org.
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Email
E-mail’s Still King
(Direct) Marketers who think they should be focusing on RSS and blogs at the expense of e-mail should think again.
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