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Email
Getting Blocked? It’s Probably Not Your Content
Too many marketers fail to take basic steps to ensure their e-mail gets delivered and, as a result, seriously risk getting their campaigns blocked, according to Craig Spiezle, director of online safety for Microsoft.
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Email
Microsoft Files for Patent on Disabling Links and Images
Microsoft apparently believes there is money to be made in disabling links and images in e-mail to guard against phishing attacks. The company has applied for a patent on the process.
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Email
You’ve Got Mail — and AOL Ads
AOL has begun inserting short text ads for its products and services to the bottom of e-mail sent from paid-subscription AOL accounts.
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Email
Military Exchange Service Taps StrongMail
The Army & Air Force Exchange Service has selected StrongMail to provide e-mail delivery to millions of active duty, Reserve, National Guard and retired military members and their families stationed around the world
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Email
Another Anti-Spammer Sued for Defamation
A blogger who published the home phone number of a man he claimed was a spammer has found himself on the receiving end of a defamation lawsuit.
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Email
Chilling True Story: Double Opt-in List Gets Spam-Blocked
Anti-spammers and others promote double opt-in as the only fail-safe way to build a permission-based e-mail marketing list. But one e-mail service provider recently found its messages blocked by a major Internet service provider because of the very confirmation process designed to prevent spam.
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Email
Stupid Blog Watch: 5 Minutes a Day for Spam?
One of the most asinine calculations used in making the case against spam is the one that says employees spend ‘X’ amount of time on average dealing with unsolicited e-mail, therefore, it costs ‘Y’ in terms of lost productivity.
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