Direct Marketing | Print
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Direct Marketing | Print
BSC Acquires Champion Printing
BSC Ventures has acquired direct mail printer Champion Printing, Cincinnati, for an undisclosed sum.
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Digital
Willowtree Acquires OmniReliant Corp.
Willowtree Advisor Inc. has acquired OmniReliant Corp., a developer of products sold through infomercials and online marketing.
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Direct Marketing | Print
USPS Extends Union Contract Negotiations
The U.S. Postal Service has extended until Nov. 30 contract negotiations with its four largest unions
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Direct Marketing | Print
Weather Shield Manufacturing Taps Shine Advertising
Weather Shield Manufacturing has named Shine Advertising Co, agency of record for Visions Windows & Doors.
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Direct Marketing | Print
Harte-Hanks Names Zacharias Managing Director
Harte-Hanks Inc. has promoted Mark Zacharias to managing director, direct marketing, in which he will lead the company’s Shawnee, KS facility.
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Direct Marketing | Print
Rines, Former Spam King Partner, Settles with FTC
Walter Rines, the former partner of self-proclaimed spam king Sanford Wallace, has settled charges that he and his company, Odysseus Marketing, secretly downloaded spyware on consumers
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Direct Marketing | Print
Entrepreneur Hopes to Triple Sales By Moving Online
Westport, CT-based Bonnie’s Style Press is hoping a new Web site will help the stationery company reach a wider consumer audience.
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Direct Marketing | Print
Firm Offers Linens, Bags Online and at Boutique Stores
Amenity markets both at retail and online, targeting upscale ecologically minded city dwellers. So far, Amenity is pulling in about $350,000 in yearly revenue and is hoping to at least double that figure by next year.
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Direct Marketing | Print
100 Million Used Books, All Available on One Web Site
Every direct marketer aims at “one-to-one marketing.” But the business of “book search” for one-of-a-kind used and out-of-print titles may hold the record for being a more completely one-to-one business model than any other Internet operation.
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Direct Marketing | Print
Tips and Teasers
Microsoft Corp. has unveiled Microsoft Office Live, a set of Internet-based services tailored to the needs of small businesses. Office Live is designed to help small businesses attract new customers, generate repeat business and establish an online presence.