Digital
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Digital
E-Day Minus Seven — and Counting
With online marketers marshalling their forces for the kickoff next Friday of (they hope) a record-setting holiday e-commerce binge, a few marketing firms and industry players have published last-minute reconnaissance, studying the terrain and talking to the troops.
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Digital
Mikasa Learns a Lesson in Search Etiquette
Do you know the difference between a tureen and a terrine? Or between a casserole and a cassoulet? The answers will come below, but if you know without being told, you probably don
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Digital
Internet Advertising Revenue Hits $4.2 Billion In Quarter: IAB
Internet advertising revenue amounted to $4.2 billion during third-quarter 2006, up from $3.1 billion in third-quarter 2005, and nearly $4.1 billion in second-quarter 2006, according to the Interactive Advertising Bureau.
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Digital
New Products and Services
Bannercast Live: A live-in banner streaming capability that broadcasts Webcasts within the space of a display ad
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Digital
Dick’s Sporting Goods to Acquire Golf Galaxy’s Web and Catalog Operations
Dick’s Sporting Goods Inc. has agreed to acquire multi-channel marketer Golf Galaxy Inc.
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Digital
Internet Shopping Service Highlights Products From TV Shows
Delivery Agent Inc. plans to launch on Nov. 15 SeenOn.com, an online shopping network that offers consumers products shown on popular TV programs.
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Digital
Online Shopping Typically Heaviest on Mondays and Tuesdays
The busiest online shopping days during the holidays will be Mondays and Tuesdays, according to recently released studies.
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Digital
New Products and Services
Travidia Inc. has added click-to-call technology to its digital advertising platform. It allows Web surfers to click on online advertising to be connected with a live customer service agent.
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Digital
Pay-to-surf Firm AllAdvantage to Come Back as AGLOCO
In what could be viewed as a frightening sign that the dot-com bubble days are back, online pay-to-surf company AllAdvantage is being resurrected as AGLOCO, Direct has learned.