Digital
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Digital
Search Overtaking E-mail? Pshaw!
Internet searches are quickly catching up with e-mail as consumers
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Digital
Shelf Help
Borders wants to sell you a book online at last. That’s right. The chain hadn’t sold books on the Web until it relaunched its site (www.borders.com) in
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Digital
Why Not Have It All?
For a price or a click today’s consumer can have it all. At the Chicago Association of Direct Marketing’s recent IMX08 event, Yankelovich Inc. president
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Digital
Web 2.0, Meet World 2.0
Web 2.0’s hallmark consumers taking over the online marketing process is spilling over into real life, if a recent incident is any indication. In late
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Digital
Web Radio Hits Targeted TuneAd opps abound as online space matures
I was tuning in the shine on my brand-new monitorDoing anything my hard drive advisedWith every one of those dot-com stationsPlaying songs bringing tears
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Digital
Will Cuil be a Cooler Search Engine Than Google?
A new search engine launched Sunday. It’s called “Cuil” (pronounced “Cool”) and it’s supposed to be bigger, faster, and better than Google
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Digital
Is Mobile Commerce For You?
Mobile commerce, or m-commerce, is more than just a shrunken version of a traditional Web site. Chief Marketer managing editor Tim Parry sat down with Andy Nulman, the president of mobile media company Airborne Mobile, to talk about how the two formats are similar, yet different
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Digital
Make a Commitment
These days it seems everybody has a blog or podcast that lets them share their thoughts with the cyberworld at large. But if you want that soul-sharing
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Digital
The Right Answers: What to Expect From Your SEO Partner
In my last column, Searching for SEO: How to Find the Right Partner, I discussed what questions you should ask any potential search vendor.
The best responses aren’t black and white
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Digital
Web Radio Hits Targeted Tune
E-Centric recently talked with Doug Perlson, CEO of streaming audio ad marketplace TargetSpot Inc., about opportunities for advertisers in the online radio space