Digital
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Digital
Yahoo Buys Inktomi for $235 Million
Yahoo Inc. is acquiring search engine company Inktomi Corp. for $235 million.
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Digital
Meta Keyword Tags: Fun With Fossils
The meta keyword tags may be the dinosaur of search engine optimization but it is still important when optimizing for MSN search. The meta keywords tags
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Digital
Real Media Germany to Focus on Search Engine Business
Real Media Germany, a subsidiary of 24/7 Real Media, has refocused its activities on Website Results, its keyword-targeted search engine traffic-delivery
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Digital
Google Adds Foogle
Google, the Mountain View-CA-based Web search engine, has launched Froogle, an online shopping search engine. Froogle includes merchant advertisements
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Digital
Marketers Turn to SEM as They Target More
Marketers are learning to target better online, and search engine marketing is the targeting method of choice, said a new study by DoubleClick Inc., based
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Digital
SEM, Classifieds Are Growing Online Ad Vehicles
Search engine marketing, online classifieds and rich media are the three areas of online advertising that are growing, according to an analysis of several
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Digital
Overture Signs With Yahoo Japan
Overture Services Inc. has signed a non-exclusive agreement with Yahoo Japan Corp. The search-distribution agreement will begin after Overture
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Digital
Good Web Site Writing Drives SEM Results
Text on e-commerce sites should be written with search engine marketing in mind without sacrificing marketing emphasis, said a panelist at the AdTech
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Digital
Online Searchers Expect Quick Results
Nearly half of people doing online searches expect to find the answer to their query on the first page of search results. And, 78% of Web users will abandon