Digital
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Digital
Overture to Buy Norway Firm for $70 Million
Search company Overture Services Inc. plans to buy the Web-search unit of a Norwegian technology company for $70 million and an incentive payment of up
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Digital
Two Web Solutions Combine to Deliver Acquisition and Lifetime Value Costs
Two Web companies have formed an integrated measurement and optimization solution for online marketing. The new product will inform marketers what channel
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Digital
Overture to Pay $140 Million for AltaVista
Overture Services, Inc. will acquire search engine AltaVista Co. for $140 million in cash and stock. Overture provides pay-for-performance search functions
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Digital
Overture Doubles Keyword Price With No Notice to Advertisers
Search engine marketing firm Overture Services Inc. doubled its keyword prices last Thursday from 5 cents a keyword to 10 cents for new or renewed keywords.
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Digital
Ask Jeeves Profitable in Fourth Quarter
Ask Jeeves Inc., a search engine firm, reported $2 million in net income during fourth quarter 2002, up from $1.4 million in fourth quarter 2001. The
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Digital
The Invisible Edge
Ask your e-commerce manager how your search engine optimization program is going, and he may be able to tell you that, say, 5% of your visitors came from
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Digital
Yahoo Buys Inktomi for $235 Million
Yahoo Inc. is acquiring search engine company Inktomi Corp. for $235 million.
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Digital
Meta Keyword Tags: Fun With Fossils
The meta keyword tags may be the dinosaur of search engine optimization but it is still important when optimizing for MSN search. The meta keywords tags
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Digital
Real Media Germany to Focus on Search Engine Business
Real Media Germany, a subsidiary of 24/7 Real Media, has refocused its activities on Website Results, its keyword-targeted search engine traffic-delivery