Agencies

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  Asian Persuasion

  THE ASIAN ART MUSUEM of San Francisco hopes to double its membership by the time it moves into its new building in June 2001. To increase its rolls to

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  World Wide Web of Legislation

  THERE ARE MANY things DMers consider when setting up Web sites. Frames or no frames? Animation and sound or text-only? Get legal advice or go it solo?For

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  Living Off the Dead

  OFFICIALLY, the Dead have been dead for more than three years-but it seems that Grateful Dead direct sales may live on and on.The durable rock band itself

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  Give the USPS an Incentive to Succeed

  THESE ARE CHANGING-and sometimes troubling-times. The grand scheme of postal things that we’ve come to know since the 1970 legislative reorganization

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  Past Tense

  YOU’RE WRONG IF you think this is going to be one of those “What was on the front page of DIRECT 10 years ago?” articles. Actually, there was but one

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  Swept Away

  CAUGHT IN the crossfire of negative press and new regulations regarding sweepstakes offers, sweeps lists have taken some serious hits. Sweeps entrants

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  Look, Up in the Sky…

  WANT A CAPTIVE audience? Try airline passengers, strapped into their seats at 32,000 feet.Reno, NV-based DelysAir, a manufacturer and distributor of gourmet

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  Pet Projects

  WHEN DAVE RATNER was in sixth grade, he was thrown out of school for his sense of humor, his willingness to play to an audience and his overriding concern

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  The Peanut Gallery Lives! A Digestive Directive

  THINK YOU’VE SEEN all there is to see about government intervention into commerce…greasy sand, sticking in the gears of progress? Well, you ain’t seen

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  Sacre Bleu! French Lifestyle for the Brits

  THE LAUNCH BY Paris-based Consodata of its lifestyle data and household marketing program into the U.K. looks set to shake up the already burgeoning British