Agencies

• Agencies

  Credit Where Credit Is Due

  My New Year’s resolution for 1999 is a simple one: to simplify my life.Toward that end, I decided to cancel the stack of long unused credit cards I had

• Agencies

  PerformanceData Appeals FTC Ruling

  PerformanceData, the credit information provider formerly known as Trans Union, has appealed the Federal Trade Commission’s August decision that the firm’s

• Agencies

  Give Israelis What They Want: Free Stuff

  Israelis love receiving presents, worship the word “free,” and long for the exhilarating feeling of knowing that we’ve won something others haven’t. We

• Agencies

  Malling The Teen Scene

  Mall of America is looking for sponsors to fund a teen center in the Bloomington, MN, mega-mall. Management is talking with Pepsi-Cola and is expected

• Agencies

  Winter Chill

  The upcoming postal rate hike, touted as the smallest in U.S. Postal Service history, came as a relief to some commercial mailers but leveled a crushing

• Agencies

  E! TV Hits Theaters

  LOS ANGELES Tired of completing the same Jumbles as you wait for the feature film to start? Well, E! Entertainment Television is coming to the rescue.

• Agencies

  Florida Expands Suit Against AFP

  Florida has broadened its lawsuit against American Family Publishers to include allegations that the subscription and prize-promotion firm targeted elderly

• Agencies

  No Time for Dithering

  Between now and the commencement of the next Congress, the U.S. Postal Service will have its work cut out for itself regarding postal legislative reform.While

• Agencies

  Circling the Wagons

  Maybe it’s the postage hike, maybe it’s the stock market. Maybe it’s simple list fatigue. But DMers contacted by DIRECT magazine for our annual forecast

• Agencies

  All Together Now-Not!

  A survey of recent and potential attendees of National Center for Database Marketing conferences shows marked differences in ancillary services valued