Agencies
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Agencies
How to Implement a Hyperlocal Social Media Strategy
Tips to get in front of consumers using a hyperlocal social media strategy.
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Agencies
Increasing Your Marketing ROI with AI: Webinar
Leveraging AI and machine learning can help marketers expose the best accounts, improve conversion rates and serve as a guide on how to most effectively spend your marketing budget.
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Agencies
NBA Jersey Sponsorships Sign Six Brands
The NBA jersey sponsorships opportunity will put branded logos on team player’s jerseys for the first time.
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Customers Should Be the Focus of Your B2B Story
Want to tell better B2B stories? Put your customer at the center of the tale.
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Agencies
Wharton Marketing Guru Calls Out New Approaches for the CMO
The CMO role looks very different than it did even one year ago. Learn trends, challenges and tips to be more effective.
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Agencies
Coke Turns Labels into Wristbands for Music Festivals
When Coca-Cola discovered that 40% of Romanian teens had not tasted Coke in the last month it brainstormed a packaging innovation to reel them in.
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Agencies
Doritos Helicopters Drop New Chips on Minnesota
Doritos HeatWave is a limited edition summer flavor that the brand is announcing with plenty of fanfare.
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Agencies
B2B Event Spending On Rise: Survey
Seventy percent of B2B marketers plan to spend more on events this year, according to a new survey from Certain.
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Agencies
Marketing Automation Helps Cataract Steel Expand Customer Base
Implementing marketing automation enabled Cataract Steel to increase engagement with sales reps and identify new opportunities.
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Agencies
Data Lets Electronic Arts Put Players First
Effective use of first-party data has enabled video game company Electronic Arts to follow through on a brand promise of putting the needs of players first.
