Agencies
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Agencies
What the Federal Government Can Learn from B2B Marketing
To reach the right decision makers with the right message, politicians should to take a page out of the B2B marketing playbook. Here’s three strategies for them to consider.
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Agencies
Dig It: 3 Ways Anthropology Can Enhance Sales Training
There’s no doubt that sales training is essential, but even the best sales people need support. Digging into what prospects really want is the answer.
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Agencies
30-Days of Prizes is Big Win for Dremel
For Dremel, the American brand of power tools, hosting a 30-day promotion packed with prizes is a way to build consumer engagement on a daily basis.
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Agencies
How Cause Marketers Use Social Influencers to Make Change
Combine the power of social influencers with a young, engaged generation who want to
make a difference and you have powerful opportunities to make change. -
Agencies
YouTube’s New Updates: What You Need to Know
YouTube has been releasing updates over the last few months and this week it shared a number of changes important to marketers.
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Agencies
UPS Consumer Experience is All About Taylor Swift’s New Album
As the official delivery partner for Taylor Swift’s new album “Reputation,” UPS
has activated a consumer experience to engage the legions of Swifties. -
Agencies
Tips for Agency Owners to Reach that $1 Million Mark
New agency owners have plenty of hoops to jump through and finding ways
to get to—and surpass—the $1 million revenue mark is one of those hoops. -
Agencies
Whirlpool & Firestone Building Products’ B2B Live Event Tips
Whirlpool and Firestone Building Products shared their strategies for successful B2B live events at Connect to Convert this week.
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Agencies
B2B Connect to Convert: Lead Gen, Brand Buzz, An Eclipse & More
Here’s some of the highlights from B2B Connect to Convert, with everything from building buzz and brand to copywriting tips and an eclipse.
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Agencies
Kind Makes its Point with Mountains of Sugar in Times Square
Kind dumped 45,485 pounds of sugar in Times Square to bring attention to the amount of added sugar kids are consuming.