Acquisition
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Acquisition
ABC Launches Desperate Housewives Sweeps
Desperate to win a contest? ABC is inviting fans of its hit comedy Desperate Housewives to enter an online quiz and sweeps, offering a grand-prize trip to attend the show’s DVD launch party in Los Angeles. Desperate fans seeking to win a prize can …
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Acquisition
Dreyer’s Dishes Up Block Parties
Dreyer’s/Edy’s salutes friendly neighborhoods with a summer contest awarding all the fixings for a block party. Neighbors nominate their own block online The Two Scoop Neighborhood Salute asks consumers to visit Icecream.com to write an essay …
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Acquisition
American Airlines’ Rewards Storytelling
A little incentive goes a long way, especially when it concerns a year’s worth of free travel. American Airlines is offering consumers a chance to win a year’s worth of travel for sharing their unique stories about why they fly as a way to motivate …
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Acquisition
Big Idea Cooks Up VeggieTales Promos with Applebee’s, Tyson Foods
Big Idea, a subsidiary of Classic Media LLC, and Applebee’s Neighborhood Bar and Grill have kicked off a three-month long promotion tying in kids meals with the latest VeggieTales episode release. Applebee’s, Tyson Foods offer separate promos for …
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Acquisition
Yahoo Offers Fantasy Players MLB Job
To coincide with the launch of its 2005 fantasy baseball games, Yahoo Sports has kicked off a sweepstakes that will land one user a real front office job with the San Francisco Giants. Twelve users, chosen through an online contest that combines …
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Acquisition
Scott’s, Home Depot Launch RoundUp with Sweeps
Scott’s gets a jump on summer The Scott’s Co. is prepping gardeners for summer through a joint promotion with Home Depot. The Extend Your Summer sweepstakes backs the latest line extension of Scott’s RoundUp weed control brand. RoundUp Extended …
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Acquisition
Wisconsin Cheese Instant-Win Touts $1.6 million in Prizes
Wisconsin Milk Marketing Board touts Wisconsin cheese with an on-pack/online instant-win game awarding $1.6 million in prizes. UPCs and FSI codes serve as gamepieces The Win in a Flash game lets consumers play with a UPC code from a package of …
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Acquisition
Baskin-Robbins Touts New Non-Ice Cream Beverage, Contest
Print ad touts Baskin-Robbins newest creation, the Bold Breezes beverage line Baskin-Robbins has launched a new marketing campaign surrounding its first non-ice cream beverage, Bold Breezes, and an online essay contest offering consumers a chance to …
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Acquisition
Kodak Builds Customers for Prints with NASCAR
Eastman Kodak Co. is leveraging its NASCAR sponsorship with a sweepstakes and promotion that allows consumers who are making prints at one of its locations to receive a NASCAR souvenir photo. Beginning yesterday, both the printers and collectible photos …
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Acquisition
Lincoln Mercury and 7 UP Finalists to Square Off for $1 Million
The top-two teams in the Big East won’t be the only ones facing off Saturday at Madison Square Garden. Winners of separate sweepstakes held by 7 UP and Lincoln Mercury will compete against each other for a chance to win up to $1 Million. 7 UP dangles a …