Songstress Beyonce Knowles will act as spokesperson for a new Tommy Hilfiger fragrance in an attempt to revitalize the line.

The new unnamed fragrance is slated for a global launch in the fall. The music superstar will appear in TV and print ads and is thought to be writing a song for the new scent.

Financial terms were not disclosed.

Tommy Hilfiger Toiletries, which produces the fragrance, is a division of The Estée Lauder Cos.

Songstress Beyonce Knowles will act as spokesperson for a new Tommy Hilfiger fragrance in an attempt to revitalize the line.

The new unnamed fragrance is slated for a global launch in the fall. The music superstar will appear in TV and print ads and is thought to be writing a song for the new scent.

Financial terms were not disclosed.

Tommy Hilfiger Toiletries, which produces the fragrance, is a division of The Estée Lauder Cos.