Vitamin Shoppe Employees Turn Instagram Stars
The brand is launching Instagram accounts for each of its 800 locations, letting local staff promote events, daily specials and offers on social.
The brand is launching Instagram accounts for each of its 800 locations, letting local staff promote events, daily specials and offers on social.
Come join hundreds of the world's leading marketers at the industry's most commemorative affair, the 2018 PRO Awards gala.
Miss any of our most popular B2B and martech stories in April? Here’s a recap.
As many businesses are learning, AI can improve the customer experience through consideration of the customer’s total lifecycle.
How can webinars be used to generate new leads? What types of webinar formats work best, and how do you measure the results?
Coalfire CMO Patrick Kehoe talks with Chief Marketer about the hurdles and opportunities for selling cyber security services in today's environment.
Wondering which B2B and martech stories readers thought were the cat’s meow last month? Check out the 10 most popular stories on ChiefMarketer.com for March 2018.
Constant testing and experimentation is essential in B2B email marketing. Learn how Pitney Bowes and more are maximizing their email potential.
While ABM is certainly on the rise, there are still a few misconceptions about what it is and what it isn’t. Here’s five myths to be put to rest.
Not all tactics that work in B2C work for all B2B marketers. Here's three tactics you might want to consider dropping.