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Chief Marketer Staff

  • The Travel Co. To Acquire DMer AHI International

    Travel Services International Inc., Delray Beach, FL, dba The Travel Co., will acquire AHI International Corp., Rosemont, IL, in a cash and stock deal

  • Searle Moves: From Burnett To Draft?

    G.D. Searle & Co. pulled its direct marketing for Celebrex from Leo Burnett USA, Chicago, but not its general advertising. It looks like DraftWorldwide

  • Compaq Computer To Buy Shopping.com

    Compaq Computer Corp. will buy Shopping.com Inc. for $19 per share, or a total of $220 million.”In my opinion the value that has been created at Shopping.com

  • Direct American Marketers Settles With States

    Pennsylvania attorney general Mike Fisher announced yesterday a $3 million multi-state bankruptcy claim settlement with Direct American Marketers Inc.,

  • Gateway Settles With FTC

    Gateway 2000, the nation’s largest manufacturer and direct marketer of computers and related products, will pay $290,000 to resolve allegations of false

  • Reader’s Digest Declares Quarterly Dividend

    Reader’s Digest, Pleasantville, NY, declared a quarterly dividend of five cents on each share of Class A nonvoting and Class B voting common stock. The

  • Short Cut

    Dickinson Direct, Braintree, MA, promoted Cara Feldman account coordinator. She had been a temporary assistant in the client services department.

  • Programmer’s Paradise Sees 30% Sales Hike For 1998

    Software direct marketer Programmer’s Paradise Inc., Shrewsbury, NJ, expects to report net sales for the year ending Dec. 31 exceeding $230 million, more

  • infoUSA Revenue Increases

    Business and consumer marketing information provider infoUSA Inc. announced that, based on preliminary results, its Internet revenue increased 146% from

  • DMers in India

    A 7,000-name list of members and potential members of the Direct Marketing Association, India is available. It includes current, former, named and unnamed