Chief Marketer Staff
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Amazon.com Adds Bric-a-brac To Books
Interiors Inc. will now offer its line of decorative accessories through Amazon.com in addition to its own Web site, Interiors.com. Interiors will link
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DIRECT Listline
Novus Handles First Moments A new list, First Moments, identifies 655,099 active respondents to two product-sampling programs. One packet is given out
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MSGI’s Stevens-Knox Acquisition To Enhance London Business
The acquisition of Stevens-Knox List Management, New York, by Marketing Services Group Inc., New York, will be used to expand both companies’ international
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Global Direct-Canada Admail Is Now Permanent
U.S. Postal Service has made Global Direct-Canada Admail permanent. The five-month-old experimental service giving American direct marketers, catalogers
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Short Cuts
A J.P. Morgan analyst has listed direct marketing firm Harte-Hanks Inc. with a buy rating, according to Reuters. In doing so, the analyst cited the company’s
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Wells-Gardner to Debut Online Catalog
Video products manufacturer and marketer Wells-Gardner Electronics Corp., Chicago, plans to release its first online, comprehensive product catalog during
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Hello Direct Appoints VP, CIO
Hello Direct, Inc., a San Jose, CA, direct marketer of telephone productivity tools, has appointed Michael Young as vice president, chief information
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DIRECT LISTLINE
Facility Executives This new database of property and facility executives identifies 338,107 of these managerial types. There are 245,367 males and 46,575
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SHORT CUTS
West TeleServices Corp., Omaha, has announced it will open a new call center in Tallahassee, FL, creating approximately 250 jobs. West TeleServices Corp.,
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ADVO’s Revenue Up in First Quarter
ADVO Inc., Windsor, CT, had first-quarter 1999 revenue of $260 million, up 2.5% from first-quarter 1998. The company’s operating income of $20.1 million,