Chief Marketer Staff

• Note to Our Readers

  Direct Newsline will not be published on Thursday, Dec. 25 or Friday, Dec. 26. The next edition of Direct Newsline will appear on Monday, Dec. 29. The

• DaimlerChrysler Corp. Cancels Sponsorship of Lingerie Bowl

  Under pressure from its dealers and clientele, DaimlerChrysler Corp. last week cancelled its sponsorship of the Lingerie Bowl, a controversial television

• Letters to the Editor

  As a

• Medical Marketing Service Hires Kathy Laudani

  Kathy Laudani has joined Medical Marketing Service Inc., Wood Dale, IL, as a business development representative. Her duties include providing medical

• Retailers See Boost in Online Sales: Survey

  Eighty six percent of all Web-based retailers reported higher sales during the first two weeks of December than they experienced a year ago, according

• Loose Cannon: Norville T. Hooms, DM’s “Candide,” Dies at 81

  Norville T. Hooms, of Battle Creek, MI, died last week at the age of 81. The cause of death was advanced ennui. Although Hooms was a passionate direct

• Hanley Wood Acquires Dream Home Source; Plans Commercial Web Site

  Hanley Wood has purchased Dream Home Source Inc., which operates www.dreamhomesource.com, a Web site that selling stock house plans, for an undisclosed

• Quebecor To Purchase Videotron Telecom

  Quebecor Media will purchase the preferred shares of Videotron Telecom Ltd from The Carlyle Group for $94 million. The purchase gives Quebecor a business

• Short Cuts

  Mokrynski & Associates Inc. has named Marlies Duke as executive vice president-chief marketing officer. A 22-year industry veteran, Marlies has held key

• List and Database News

  BusinessWatch Network Direct Media Inc. has been named manager of the new BusinessWatch subscriber masterfile, containing 320,795 postal subscribers and