Chief Marketer Staff

• A&E Names Slattery to Marketing Post

  A&E has named Guy Slattery as senior vice president, marketing for the network.

• Millsport Names Mooney as VP Motorsports

  Millsport has hired Mike Mooney as vice president, account director of its motorsports practice, a new post.

• Few E-Mailers Truly Personalize … Yet: Study

  Less than half of marketers personalize any aspect of their e-mail campaigns and of those, nearly 40% limit personalization to the salutation, according to a study by Responsys.

• Copywriter and Ad Executive Martin Conroy Dies

  Martin Conroy, an advertising executive who created one of the most enduring ad campaigns of all time, died on Tuesday in Branford, CT at 84, according to the New York Times.

• PC Connection Names McGrath Senior Vice President

  PC Connection Inc. has named Timothy McGrath senior vice president, PC Connection Enterprises. In his new role, he will oversee the company

• Muller Martini Names Thaker President

  Muller Martini Mailroom Systems Inc., a direct mail services company, has appointed Amrish Thaker as president/CEO

• China Unicom Taps PacificNet Epro

  China Unicom Shanghai has chosen PacificNet Epro to provide customer relationship management consulting and call center training services

• Short Cuts

  The board of directors of Williams-Sonoma Inc has declared a quarterly cash dividend of 10 cents per common share payable on Feb. 23 to shareholders of record as of the close of business on Jan. 26. …

• Listline e-Newsletter 12/22/06

  Millard Group Inc. has assumed management of the King Ranch Saddle Shop
  catalog file. Some 29,000 last-12-month buyers are named.

• Agencies

  Court Shutters Advance-Fee Card Fulfillment Firm

  A federal court has shut down a company that allegedly processed payments and provided fulfillment services for telemarketers engaged in advanced-fee credit card schemes, the Federal Trade Commission announced Thursday.