Apple’s widely criticized Maps app is fast, friendly and well organized, but it has horrendous data and detail on local places and businesses. But Apple’s problem here is bigger than its Maps app

LinkedIn users are now able to follow other professionals on the social network

Google has taken the wraps off of its new lightbox ad format, “the first of a new family of display ads that allow marketers to pay only when a user engages.” These lightbox ads first appear on a page as a standard, scalable display ad. But after a cursor hovers over the ad for two […]

John Vitti, CMO and co-founder of Mobile Spinach, a white-label platform giving publishers the ability to sell discounted mobile currency to their users, shares his thoughts on why daily deals will continue to be big this holiday season, not just for consumers but for businesses, too. He tells businesses that offering the biggest deal possible […]

A study from IgnitionOne, a digital marketing solutions firm, found that paid search spending in the third quarter of 2012 was up from the same period last year, though it was flat quarter-over-quarter. Also, tablet users exhibit more engagement with websites than PC and smartphone users. The “Online Advertising Report: Q3 2012” found that U.S. […]

Compendium, a content marketing platform, looked at the social sharing statistics for more than 200 companies and shares some best practices for B2B and B2C companies. Among the findings are: 73 percent of blog administrators are also managing the company’s social media channels, an indication that businesses are maturing in their approach to content marketing […]

A visit to Groupon’s Chicago headquarters yielded some interesting insights into the company’s approach to software development, and how it scouts and hires talent. Among the brief tour around the building, this CIO.com writer finds out that Groupon has about 800 software development employees, with about 300 of them in Chicagoland. “But that’s a hard […]

Steve Jobs once said “mobile ads suck.” Agency CEOs at an Advertising Week panel echo that sentiment and the progress toward improving the realm of mobile ads is questionable. Duff Stewart, CEO of Omnicom’s GSD&M, noted that smartphones are personal mediums that aren’t conducive to the intrusion of ads. However, he said apps offer a […]

Enliken, a startup based in Seattle and Brooklyn, N.Y., is based on the premise that data is currency and people who create data should be able to monetize it. The company offers users downloadable software that tracks their online activity and gives them the opportunity to sell that data to advertisers. Users donate their proceeds […]

SEOmoz revisits the subject of what kind of content people on the Internet link to. Using the number of individual linking root domains as opposed to total link counts, this post finds that content with images get more links than posts without images, confirming a widely held belief. Also, longer posts tend to get more […]