Author

  • OnlyUncle.com, a U.K.-Based Daily-Deals Site, Gives Shoppers Money for Referring Businesses

    OnlyUncle.com is a daily-deals site that launched earlier this year in the U.K. It has launched a referral program that rewards shoppers with

  • Infographic: A History of Social Media

    Copyblogger wants to share a secret: “There’s nothing new about ‘social media.’” The Internet has always been social. If you need some convincing, Copyblogger put together the following infographic for you. Here are some of the events included in the timeline: The world’s first email message was sent in 1971 Meetup.com was created in 2001, […]

  • Daily-Deals Profile: Q&A With CoupFlip

    This continues our series profiling daily-deals companies. The purpose of these Q&A profiles is to give merchants, marketers and others in the industry a glimpse into what some deal providers out there are doing. These profiles are also meant to offer different outlooks on the future of the industry. This week we’re profiling CoupFlip, an […]

  • How to Measure Customer Happiness on Your Website

    Search marketers use plenty of metrics, but there’s a point where they become insufficient. Relying solely on conversion presents a number of challenges. Another approach would be to look at metrics to determine how happy visitors are when they visit your site, and if that happiness could result in a conversion during this visit or […]

  • LinkedIn Adds Video to Its Self-Serve Ads Platform

    LinkedIn Ads, the social network’s self-serve platform, has added video to its stable of options for B2B marketers. The company says the platform works seamlessly with YouTube, enabling advertisers to leverage their existing presence on the video site. Video ads will appear in standard 300×250 ad units across LinkedIn. “When a LinkedIn member is engaged […]

  • Square Takes Its Mobile Payments Service to Canada

    Square is continuing its international expansion by bringing tis mobile payments service to Canada. This is Square’s first launch outside of the U.S. The company is allowing Canadian customers (not “users,” at the behest of CEO Jack Dorsey) with iOS or Android devices to apply for a reader and accept credit card payments. Square currently […]

  • Infographic: Social Commerce: A Look at the Numbers

    Eventbrite, an online service that allows people to create, share and join events, shared its findings in its follow-up to a 2010 report on social commerce. In this year’s version, Eventbrite found the following information: The average dollars per share across Facebook, Twitter and LinkedIn rose 81 percent, from $1.78 to $3.23 Facebook boasts the […]

  • Facebook’s Q3 2012 Earnings: $1.26 in Revenue, 1.01 Billion Monthly Active Users

    Facebook has reported its financial results for the third quarter of 2012, and they’ve sent its shares soaring in after-hours trading. The social network boasted $1.26 billion in revenue in the third quarter, up 32 percent year-over-year. Advertising accounted for $1.09 billion, or 86 percent of total revenue for the quarter. Payments and other fees […]

  • Facebook Messages Might See Promotions in the Future

    A change in the code for Facebook Messages appears to suggest that the site could unveil a type of promotion within a user’s inbox. “It’s unclear exactly what is in the works here, but it seems as though Facebook will allow users or marketers to pay to send or promote a direct message to users.” […]

  • LivingSocial Agrees to Pay $4.5 Million to Settle Class-Action Lawsuit Over Expiration Dates

    LivingSocial has agreed to pay $4.5 million to settle a class-action suit regarding expiration dates of its deals. This comes about six months after Groupon reached a bigger settlement in a similar lawsuit. LivingSocial will set up a settlement fund to pay out claims and will revise portions of its business practices