Opera recently published its retrospective of mobile advertising in 2012, which includes the top 10 highlights of the year. 1) The iPhone 5 was the most successful new mobile device of the year. About four months after it launched, Apple’s smartphone accounted for 16.1 percent of all iPhone device traffic on Opera’s mobile ad platform.…
CMSWire, a Web magazine focused on social business, online customer experience and information management, has shared an infographic that offers an overview of 2012 from a social business standpoint. “In this original infographic, we aim to summarize not only the progress that specific social media networks have made during the past year, but the tools…
For users and brands that are already getting frustrated with the cluttered and opaque nature of Facebook’s site and overall user experience, get ready to roll your eyes once more: According to AdAge, Facebook is set to unleash hell video ads into users’ news feeds no later than April of 2013. While specific features are…
Instagram created a furor from its users when it announced its new privacy policy and terms of service, to be implemented on Jan. 16, 2013. After anger about the possibility of the company using its users’ photos in advertisements, among other things, co-founder Kevin Systrom wrote a blog post on the company’s site clarifying things:…
Groupon recently unveiled an updated version of its Groupon HD iPad app. One of the new features is a “Nearby” tab, which gives users the ability to explore Groupon deals filtered by proximity and category. “The Nearby service is more than just being out and about,” said David Katz, vice president of mobile. “It’s about…
Today we’re featuring Yumani in our series of profiles of local and e-commerce companies. The purpose of these Q&A interviews is to give merchants, marketers and others in the industry a glimpse at what some companies out there are doing. These profiles are also meant to offer different perspectives on the future of the industry.…
Brainshark, a provider of cloud-based software for creating, sharing and tracking online and mobile video presentations, has created an infographic offering an overview of video as a tool for content marketing. The company notes that video isn’t just big today
The new Google Maps for the iPhone, which was downloaded 10 million times in its first 48 hours of existence, has received hefty doses of high praise, especially when compared with Apple’s home-cooked Maps app. Google Maps on iOS is so good that it threatens the current ecosystem of local apps
According to The Wall Street Journal, Apple is in early talks to integrate local data from Foursquare into its Maps application, which has received the ire of users and a waterfall of bad press since its debut. This adds some weight to rumors that such a deal was imminent when Apple senior vice president Eddy…
According to eMarketer, U.S. mobile ad spending grew 180 percent in 2012 to $4.1 billion. This better-than-expected increase is “due in large part to the success of so-called ‘native’ ad formats like Facebook’s mobile newsfeed ads and Twitter’s Promoted Products,” according to eMarketer. Mobile ad spending in 2013 is expected to reach $7.2 billion, up…
