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Hulu Is the Top Online Video Ad Property in January
According to the latest figures from comScore, Hulu remained the top U.S. online video ad property by video ads viewed in January. The monthly report also noted that 84.4 percent of the U.S. Internet audience viewed online video during the first month of 2012.
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U.S. Ad Spending Must Catch up to Time Spent on Mobile
According to new findings from Flurry, U.S. ad spending on mobile in 2011 lagged well behind the actual consumers’ time spent on the medium relative to others.
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CTR for Search Ads Trumps CTR for Display Ads in Q4 2011
According to a report from xAd, click-through rates (CTR) for search ads outperformed CTR for display ads in the fourth quarter of 2011. Also included in the report is the finding that mobile search activity peaks at the end of the workweek.
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Tax Sites Gain Popularity, Google Ad Network Reaches 93% of Online Americans in January
As tax season approaches, tax sites drew nearly five times as many visitors in January than they did in December, according to comScore.
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The Week in Review
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Webair FusionCloud Provides Unprecedented Cloud Speed and Performance
New York, NY (February 21, 2012) – Webair (www.webair.com) continues to evolve its industry leading cloud hosting technology by providing the fastest disk speeds possible in the Cloud through a new partnership with Fusion-io (NYSE:FIO). Backed by state of the art Fusion ioMemory, Webair has…
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Agencies
As Hispanic Population Grows, So Do Challenges for Marketers: 5 Insights
The Latina shopper is a smart, knowledgeable shopper
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