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  • Tips On E-Mail Copywriting

    In a typical subject line for an e-mail message you have about 45 characters to make an impact, and in a BlackBerry message you only have 15 characters to work with. So, it’s obviously of huge importance to get your message across

  • Google News No Longer Beta

    In September 2002 Google News was launched in beta mode with the hope of giving readers the ability to read not only one perspective, but many, on whatever topic of news was out there. Over three years later Google News has

  • Vloggers: Be Your Own Scorsese

    From tiny acorns grow mighty oaks. Like weblogs (blogs) before them, video blogs (vlogs) are emerging from a tightly knit online community and entering into a more mainstream Internet fare. Our consulting team at

  • Google.cn: The Internet As Beijing Sees It

    In November I wrote an article and referenced a trip that ICMediaDirect.com’s VP of Business Development, Diana Lee, took to China. She participated in Shanghai’s inaugural ad:tech conference. It was a great trip and our

  • TRUE Selects Oridian Online Media Solutions to Sell Ads

    TRUE, the leading scientifically based online relationship service, has selected Oridian Online Media to provide exclusive advertising representation of its popular Web site and email newsletters.

  • Google Owned 46% of Searches in November

    According to Nielsen/NetRatings, Google captured 46.3% of search queries in November 2005, while Yahoo! trailed behind with 23.4%. Approximately 2.4 billion searches were done through Google’s search engine, while about…

  • Ads on Rooftops Aimed at Google Maps?

    If you have ever taken a flight from or to busy airports such as O’Hare in Chicago or LaGuardia in New York City, you may have noticed the big red bull’s-eyes on the rooftops of Target stores nearby. These rooftop ads are…

  • Online Retail Sales: Online Loyalty Equals Retail Gold

    As an employee of an online advertising agency, I’ve got a sweet vantage for observing the latest online retail numbers tumble in – and they’re spectacular. Third Quarter online retail sales were up almost 27% from the same period…

  • Digital River Acquires Direct Response Technologies; Expands Affiliate and E-Marketing Capabilities

    MINNEAPOLIS –(Business Wire)– Jan. 25, 2006 — Digital River, Inc. (NASDAQ:DRIV), a global leader in e-commerce outsourcing, today announced that it has acquired Direct Response Technologies, Inc., a leading…

  • DM Pimping Cartoon V16

    Persistent Screamers become comic book creations in the newest addition to the Confidential, DM Pimping. The Web Surfing Sinners get brought to animated life in this weekly cartoon for the online media masses. Click below to get flashed by the prettiest peons and ugliest underbelly of affiliate life.