-
Conflict of Interest
When Google purchased DoubleClick, no one really believed the deal wouldn’t go through, but had you listened to the noise, which ranged from regulatory scrutiny to legal action by its competitors, it seemed anything…
-
Oridian Online Ad Network Adds Global Flair to FTV.com
Oridian’s worldwide presence will enable Fashion TV monetize all international ad traffic over FTV.com which reaches over 800,000 unique users per month
-
Engagement and Conversational Advertising On Social Networks
I came across an article on CCNMoney.com earlier this week relating to slide.com which was founded by Max Levchin.
-
Start Thinking About Landing Page Optimization
Imagine that you are in charge of online marketing for your organization. You have slaved for months to tune and optimize your campaigns. Countless hours
-
Don’t Shut off Your Phones Yet
Play protocol usually dictates that patrons shut off their cellphones upon entering the theater. That’s increasingly not the case these days with many
-
Agencies
Sweet Whiff of Politics
An enterprising woman has tapped into the long-held belief by many citizens that politics stinks. To sweeten the aura, April Cline, a certified life coach
-
Agencies
Macy’s Teams with National Park Foundation for Green Campaign
Macy’s is partnering with the National Park Foundation to launch a weeklong eco-awareness campaign next month that will include charity shopping days and giveaways.
-
The Moment of Truth
In case you want to know, the title of this week’s article does indeed refer to the television show of the same name. Based on last weeks data from Nielsen Media Research, we can assume that more than ten million…
-
How To Reduce Affiliate Fraud
How To Reduce Affiliate Fraud – Delay Payments Two To Four Months
-
iLegal – Verdict Against FTC in Important Affiliate Marketing Case
The FTC was handed a stunning defeat this Monday by a jury in Seattle, Washington. Much to the surprise of many (if not most) watching this case, a jury in U.S. District Court held that Impulse Media Group, Inc.,
Author