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  • Adtech NYC 2007 Roundup

    While we can’t technically proclaim that adtech has come to a close, since the exhibit hall closed before the full conference concluded, most in our space have returned back to engage in the classic post show…

  • Do Not Track – Not For Me

    I finished my undergraduate degree as the Internet boom started to hit its stride, but after several entrepreneurs had already started and sold companies for tens to hundreds of millions of dollars. When I started…

  • Adknowledge Acquires Media Run Divisions

    Adknowledge announced today it has acquired the UK and Australian divisions of Media Run, an online advertising network focused on banner advertising with approximately 30 employees.

  • News, the Broken Variety:

    This episode of Broken News is brought to you by our trusted industry insider, Cauldron Larynx. Cauldron utilizes deep knowledge, deeper skills and deepest relationships to make up the most breaking and relevant news in the Affiliate Marketing sector

  • Ballmer Clarifies Microsoft/Facebook Deal

    In a firm declaration, Microsoft CEO Steve Ballmer asserted that the company “didn’t make a mistake” when it invested $240 million in a 1.6% stake in Facebook

  • G.cn = Google.cn

    Apparently, Google’s minimalist approach to search does not pertain exclusively to its home page. In China, Google has slimmed down its Google.cn domain name to G.cn.

  • Top U.S. Local Markets

    Recent figures released by Nielsen//NetRatings show a glimpse into the top U.S. local markets both in terms of total unique visitors and time spent online per visitor.

  • Subject and From Lines Important for Open/Click Rates

    Personalization in e-mail marketing efforts is key. Though this is logical, it might behoove marketers to remind themselves of this fact and to check to see if their e-mails appear too shady for the typical consumer’s tastes.

  • PayPerPost is Now IZEA

    Going forward our company will be known as IZEA, with PayPerPost as its flagship product and other properties including Blogger’s Choice Awards, RockStartup, Zookoda and BlogInSpace under the IZEA corporate umbrella.

  • CRITICAL MASS COMBINES MEDIA AND MARKETING DIVISION UNDER SVP SCOTT SHAMBERG

    Critical Mass (www.criticalmass.com), an interactive services firm, part of the Omnicom Group, has appointed Scott Shamberg as senior vice president of its recently consolidated marketing and media division. He will be based in Critical Mass’ Chicago office.