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Green, Auto Sites See Big Growth in July
According to the latest figures released by comScore, Green and Auto Manufacturer Web sites saw big gains in July, thanks to the government’s “Cash for Clunkers” program.
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The Value of Display Ads is Found Without Clicks
Click-through rates, shmick-through rates – who cares about click-through rates?
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$25,000 Little and Big Fish Contest – Presented by Cashtactics.net and Karaktr Media!
Cashtactics.net, the online leading PPC and CPA marketer, and Karaktr Media, the online leader in product development and marketing in the health and wellness space have joined forces this summer to launch the biggest contest of 2009.
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Agencies
Frito-Lay and NFL Hunting for a Prime Pigskin Family
A new campaign from Frito-Lay and the National Football League is encouraging households to demonstrate their gridiron game-day devotion and prove that they are, in fact, the NFL’s “most fanatical family”
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Social Networking Women Don’t Like Data Sold to Advertisers, Subscription Fees
According to a recent survey conducted by ShesConnected, a social networking site for women, online social networking sites are important for women, especially for their professional lives, but not so much for keeping tabs on their children.
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Yahoo Mail Still Reigns Supreme, Gmail Coming on Strong
Recent figures released by comScore show that while Google’s Gmail has grown the most during the past year, Yahoo! Mail still maintains a tight grip on the e-mail service provider market.
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Lead Generation and Debt Relief Services:
In the wake of massive unsecured consumer debt and the country’s most recent economic woes, debt relief services are under scrutiny from federal regulators, state legislatures and attorneys general.
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One Size Does Not Fit All
Walking down the street today, I couldn’t help but notice a sign from the Gap advertising buy one get one free on shirts, tee-shirts, and sweaters. It’s a pretty compelling proposition to have you stop in the store, and the economic…
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Middle Tier
The goal of de-averaging, the subject of another article in this week’s newsletter, is to have marketers create not just the right ad for each person, but the right user funnel for each person. To date, so much of online…
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Revenue Loop Transitions to an all Exclusive Network
RevenueLoop will transition to a 100% exclusive network, effective Aug 15th, 2009.
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