As we have all too often been guilty of saying, it doesn’t take a genius to have predicted that some of the marketing tactics used to promote free trials of nutraceuticals would come under…

Today, there are probably more pay per click marketplaces that aren’t search based than are. One of our favorite examples is Plenty of Fish. As a dating site, it probably never would have…

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Instead of harping on the negative, today, we wanted to take a deeper dive into one of the segments that many in the sector have a lot of interest, and are looking to it as one among the largest…

Direct marketing exists all around us. And, whether we like to admit or not, almost every interaction has a monetary component tied to it at some level. The waiter who gives great service? In an ideal…

The economy sucks, too many people don’t have jobs and the word “recovery” seems like a dream ever out of reach.

According to a recent quarterly report from Brightcove and TubeMogul, online video streams from newspaper sites ballooned in the second quarter of the year, while streams from magazine, music label and artist websites slowed.

According to the latest Mobclix Index, mobile video ads outdo online video ads in terms of engagement, and impressions on the Android platform continue to surge.

According to “The State Of Mobile Apps,” a report released by Nielsen for the AppNation Conference, Android users are more likely to click on mobile ads within apps than their counterparts are.

LinkTrust, the leader in affiliate marketing software, will release several groundbreaking tools for LinkTrust 6 users at the end of September.