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Agencies
Reel Deals
ANNA AND THE KING (Twentieth Century Fox) Estimated Release Date: Fourth Quarter 1999 Starring: Chow Yun-Fat, Jodie Foster Top Line: A non-musical version
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Ten Trends for A New Year
This year promises to be an interesting – if not exciting – one for marketers. A robust economy, low unemployment, and low interest rates are driving
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Who Can We Blame – Anyone?
I recently had the opportunity to talk with some senior-level retailers. We discussed a number of subjects and ended up talking about how consumers hate
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The Tyranny of Incompetence
Message to retailers, lest you be tempted too soon to rest upon your laurels as newly minted experts (cover story) in the 1/2eld of customer-specific
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Excellence As Needed
TradeZone, Westport, CT, has started up a new division “dedicated to ensuring flawless execution of co-marketing programs.” Called BackRoom, the new division
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Click and Rent
For all those people who bought DVD players because of the promise of a better picture, many are finding it frustrating to rent titles like they would
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HARLEY DAVIDSON
The first thing Gaye Littell did after wrapping up Harley Davidson’s 95th anniversary blowout this summer was de-brief Harley’s staff to start planning
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Bright and Baubly
Teen magazine, published by Los Angeles-based Petersen Companies, and TeenShop, a division of Buy-Rite Costume Jewelry, Freehold, NJ, have signed a licensing
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Dialing Up Clients
Jones Naughton Entertainment Inc., San Diego, CA, and its AMS Inc. subsidiary, announced that they will offer free prepaid calling cards to existing advertising
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On the Net
Lee Has Des igns on Web New York- based Muffin-Head, newly acquired by DVC Interactive of Morristown, NJ, just inked a deal with Lee Jeans & Sportswear
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